Rohit Raj — Co-Founder – Glitch

Rohit Raj
Co-Founder
Glitch

TEDx Speaker. Part time geek, Full time Creative Chief. Loves beer, furniture and Helvetica Bold, not necessarily in that order.

As Right Brain of The Glitch, Rohit is at the centre of blending creativity with technology to build and expand the core strategy function of the agency.

He works with personnel across our technology, design, creative and strategy teams to deliver award winning cutting edge solutions for our clients.

With a background in film making as well as a stint in Channel [V], Rohit co-founded the Glitch with Varun in 2009. Today, The Glitch is one of the largest creative digital agencies in the country delivering strategic campaigns that not only shift business but shape the culture of brands.

Rohit has spoken at many key events and has also participated as a panelist at major influential platforms like

  • TEDx – As a Tedx speaker at Birla Institute of Technology (TedXBITMesra), Rohit spoke on the importance of revisiting the past to invent the future in a talk titled “The future is analog”. The talk focussed on how it is important for people to sometimes observe and adopt elements from their yesterday to develop and adapt to their tomorrow.
  • Social Media Week, Mumbai – As part of a panel discussion on ‘Influencer Marketing - The New Unicorn In India’s Digital Landscape’, Rohit put forth his views on how influencer marketing will create a dent in the media industry in the coming future and the rise of the human billboard.
  • MasterClass with IndieFolio, Mumbai - Speaking at a Masterclass targeted at budding entrepreneurs in the creative field, he spoke about the Do’s and Don’ts of being a creative entrepreneur.
  • PromaxBDA India Masterclass, Mumbai : As part of the Masterclass Conference, he was a part of a panel session titled ‘Meet The Disruptors’ – where he represented the new age marketer who use data to adapt their communication to the various consumers on a daily basis. He was also amongst the esteemed panel of jury for the PromaxBDA India awards 2017.

You can connect with him on Twitter & Instagram @mad_toothbrush or mail him at rohit@theglitch.in

Sudarshan Banerjee — Co-Founder and Managing Partner – Utopeia

Sudarshan Banerjee
Co-Founder and Managing Partner
Utopeia

Sudarshan has done Media, Strategy, Direct Marketing, Digital Marketing and Account Management on top of the early life of a copywriter. He started work early, so has been able to put in almost 2 decades of work. Began working with Bates Clarion in Kolkata after his MBA. A few years later, he went out of the country, worked in South-Asia, with stints in Singapore and Dubai for Grey Worldwide, handling regional responsibilities for key businesses like BAT, P&G, GSK, Emirates and Reckitt Benckiser. He became the youngest branch head in the biggest branch of India's leading one2one marketing agency -iContract, Bombay.

Further having worked at Euro RSCG/MPG, Saatchi & Saatchi, integrating planning became his hallmark. At DDBMudra West since mid-2009, he went on to head one of the 3 large Business groups in the office. Then became the Head of Ignite Mudra - the specialist agency for Entrepreneurs and Early-Stage brands, later also being Director New Business for the entire DDB Group.

Being troubled by the loss of Love across agency-client relationships & that of employee-agency relationships, he decided to do something about it. Teamed up with a bunch of like-minded & passionate friends & launched Utopeia.

He has led teams that have won both Indian & International awards, including Abbys, Cannes, etc. Sudarshan is a digital evangelist. At one time, CNN-IBN put him in their ‘30 interesting Indians to follow on Twitter’. He has also been a speaker at TEDx – speaking upon The Future of Social in 2020. He has been a jury member on The AdClub Bombay’s ABBY’s & EFFIEs awards, amongst other places.

He has worked on diverse product categories such as tobacco, beverages, health care, aviation, automobiles, cement, tires, telecom, real estate, retail, banking and personal care. Occasional Squash, Scrabble, Badminton, Cricket & Chess player; Armchair criticism of Music, Movies, Cricket, Everything. Doting father to a 10 year old Titli and 5 year old Dolce.

Dina Mukherjee — Director and CEO – MoviEcard Sales Pvt Ltd

Dina Mukherjee
Director and CEO
MoviEcard Sales Pvt Ltd

Dina Mukherjee’s career has closely revolved around building consumer centric brands for the last 17 years. Her journey began in 2000 with Barista as Brand Manager where she was involved in brand positioning and communication of new product ranges. She went on to hold important portfolios with Indian retail giants Future Group and F&B conglomerate PAN India Food Solutions.

At Carnival Cinemas, she’s crafted an innovative and effective consumer focused brand communication strategy to keep pace with the group’s rapid expansion while staying true to the mission of bringing the revival of the cinema multiplex experience across the country. Under her leadership, she’s ensured effective adaptation and evolution of the group’s messaging as Carnival Cinemas recently marked their presence across 100 cities in the country.

Additionally as a Director and CEO, Dina Mukherjee is responsible for launching and operating India's First Cinema Subscription Plan - MoviEcard, a unique subscription plan @149/- Enjoy Unlimited New Movies for 30 days in cinemas.

Currently with over 10 lakh subscribers MoviEcard Sales Pvt Ltd is an independent entity and aims to be the largest Cinema Subscription plan across 400 cities and 3000 screens by 2019.

Priyanka Tiku Tripathi — VP and Marketing Head – CNBC TV18 CNBC Awaaz CNBC BAJAR forbes and forbes digital and the ETV/NEWS18 language cluster

Priyanka Tiku
Marketing Head
CNBC TV18 CNBC Awaaz CNBC BAJAR forbes and forbes digital and the ETV/NEWS18 language cluster

Priyanka Tiku Tripathi has been with Network 18 for more than 13 years and currently heads marketing for the cnbc umbrella , forbes and forbes digital and the Etv language cluster.

Megha Tata — COO – BTVI

Megha Tata
COO
BTVI

With nearly 27 years of experience; she brings expertise in management of television network operations in the Media and Entertainment industry.

She worked as part of the leadership team at Star, Turner and HBO. She has had a consistent record of increasing business performances in the companies she has worked in. She is currently the Chief Operating Officer of BTVI (Business Television India)– India’s Premiere English Business News Channel, part of Reliance ADA Group.

Her efforts were validated when she was recognized as ‘Next 30’ most powerful women to look out in 2010; and was also adjudged as one of India’s hottest young executives of the media industry in 2009 by Business Today. She is amongst the top 50 influential women in media, marketing and advertising in the country as judged by a leading industry magazine – IMPACT. She has also received Women Leadership award by World Women Leadership Congress in 2014. She was judged amongst India’s top 100 important people in the industry by Digital Studio a leading publication.

She is also the Vice President of the International Advertising Association, India Chapter and was a committee member for ASCI (Advertising Standards Council of India) 2013-2015. She has been part of Jury of leading Industry awards like International Emmys, Promax, Children’s Film Festival , Golden Mikes Awards , International Women in Sales Awards , Impacts 30 under 30 and many more.

Besides being involved in industry initiatives, she loves to interact with young minds and does that by giving guest lectures in leading Educational Institutes of the Country like IIT, IIM, ISB, UBS, Rims International, Jamnabai Narsee School , Wellingkar Institute of Management etc.

She is also involved as a Volunteer for Isha Foundation - a non-profit organisation started by Sadhguru.

Priti Murthy — CEO – OMD

Priti Murthy
CEO
OMD

During her 20 years in media and communication industry, she has passionately driven brand stories using consumer journey and behavior metrics.

She pioneered in creating meaningful tools and strategic frameworks to distill business challenge.

Translating consumer speak into successful business stories, Priti Murthy has spent over two decades as a media planning and buying professional. Her experience during the course of time as a media planner, giving her insights and strategising has enabled her to weave a story that offers a complete solution from the first mile i.e. the product to the last mile, the consumer. Her works revolve around winning businesses by facilitating with brand teams on key challenges and helping them articulate and evolve a business plan.

Jaswant Singh — Country Manager-India – Comexposium

Jaswant Singh
Country Manager-India
Comexposium
LinkedIn: Jaswant Singh

Jaswant is Country Manager-India for Comexposium, one of the world’s leading event organizers involved in 170 B2C and B2B events in 30+ countries and across 11 different sectors, including IT, security, digital, high-tech, food, agriculture, fashion, construction, optics and transport.

Jaswant, was part of the core team that launched ad:tech and iMedia Summits in India in the year 2011 and turned both the events into the pre-eminent place to discuss digital’s intersection with advertising, media and technology. ad:tech today is India’s #1 Digital Marketing Conference and Exhibition, with participation from over 6000+ digital marketers and iMedia Summits is the most influential CMO-centric summit in the country.

Jaswant, an MBA in marketing, has over 15 years of experience in advertising, media and marketing and has held key roles across client, agency and publisher side. He started his career with Contract Advertising and has held leadership roles at Timesjobs.com, Yahoo! India, Networkplay Media and dmg::events.

Dhruvi Joshi — Co-founder and Head – Media & Innovation – PivotRoots

Dhruvi Joshi
Co-founder and Head – Media & Innovation
PivotRoots

Dhruvi Joshi is the Co-founder and Head – Media & Innovation at PivotRoots, one of the fastest growing digital agencies. Dhruvi is responsible for leading overall media & setting up the innovation lab at PivotRoots.

She has 10+ Years of experience in the digital domain & has consulted & executed digital brand strategies for some of the largest brands across industries. Few of the current brands include Amazon Prime Video, Disney, ICICI Bank, Pidilite, Future Generali Life Insurance, PNB MetLife amongst others. During her prior experience at agencies, she has spearheaded multiple digital campaigns for brands across BFSI, Entertainment, Ecommerce, Education & travel space, while her client side experience at HDFC Bank has enabled her in having a deep understanding on the strategic and business aspect of growing the digital business channel.

Rubeena Singh — Chief Executive Officer – iProspect India

Rubeena Singh
Chief Executive Officer
iProspect India
Twitter: @rubeenas
LinkedIn: Rubeena Singh

With an extensive experience of 18 years in the industry, Rubeena Singh is currently the Chief Executive Officer at iProspect India, the country’s no. 1 and largest performance agency. Part of Dentsu Aegis Network, it offers brands an entire spectrum of data-driven performance strategies.

Rubeena recognizes that the Indian digital landscape is at an inflection point. Under her leadership, iProspect India successfully provides clients with bespoke solutions to help them navigate complexities of the digital economy, re-focus their media spend, optimize engagement and deliver business outcomes. Rubeena’s experience across TV, Print and Digital have given her a holistic perspective of the marketing industry. She has a proven track record of driving results, building high performance teams and scaling businesses.

Prior to this role, Rubeena was the Chief Operating Officer of moneycontrol.com, wherein she spearheaded business strategy, marketing, sales, operations and P&L. During her stint here, she launched their first chat bot in India, collaborated with Bosch for Jaguar’s car app and launched the smartwatch app. As a result of her work, moneycontrol.com’s mobile app won best app at the Mobile World Congress.

In her 12-year stint with Network18, she has held various senior positions across its print and TV properties including Forbes India, CNBC TV18, CNBC Awaaz, CNN News 18 and News18 India.

Before joining Network18, Rubeena spent four years at Star TV India, where she had the opportunity to work across brands of the STAR bouquet – STAR Plus, Star News, NGC, Channel V, which included re-launch of Channel-V and Star News Hindi.

Rubeena has completed her Masters in Statistics from Mumbai University.

Akash Banerji — Head, Marketing & Partnerships – Viacom18 Digital Ventures

Akash Banerji
Head, Marketing & Partnerships
Viacom18 Digital Ventures

Prior to this role, Akash was the Head of Marketing for Hotstar (2014-15) where he was responsible for the big bang launch and driving consumer acquisition.

He has thirteen years of consistent high performance in the marketing & sales/distribution domain with leading consumer centric MNCs in the area of managing & growing brands profitably. Akash has worked across various spectrums like Digital, Sports, General Entertainment & business integration (post acquisition) and led teams (marketing & cross-functional) with the aim of gaining market & mind share.

An alumnus of Faculty of Management Studies (FMS) Delhi, Akash started his career in sales & marketing working for top-notch organizations like Pepsi & Marico straddling different geographies in the country. His brand stint with Parachute and Nihar especially was a very satisfying one. After spending close to five years in Marico, Akash decided to move to the fast-paced world of media.

His first stint was with Star TV where he was responsible for the rebranding of Star Plus and successfully took the channel back to its winning ways courtesy the ‘’Rishta Wahi Soch Nayi’’ marketing campaign. He then spent couple of years in Dubai within STAR, working as the Head of Distribution & Special Projects, Middle East & Africa and successfully increased the channel portfolio penetration by more than 100%.

He came back to India to launch the new Star Sports network in 2013 after Star had acquired the Sports channels from ESS and won the cricket rights from BCCI. The ‘Believe’ launch campaign in conjunction with the multi-sports strategy captured the imagination of the entire nation.

A quintessential Bengali at heart, Akash actively pursues dramatics and music at his leisure.

Chetan Asher — Founder & CEO – Tonic Worldwide

Chetan Asher
Founder & CEO
Tonic Worldwide

In 1999, with the advent of the first dotcom boom, and even before Google became a household name, Chetan Asher was instrumental in setting up a web directory for Internet giant Lycos. Since then he hasn’t looked back, taking huge pioneering strides in the web, mobile and now the digital space. A ‘Digital Evangelist’, Chetan can proudly claim to be associated with this dynamic space, being an innovator and the first-mover.

His two decades of experience, crafting strategies for Internet bigwigs and mobile start-ups, fructified when he started Tonic Media. Started as a small set-up with his brother Samir handling tech duties, Tonic Media has now metamorphosed in Tonic Worldwide, with offices in Mumbai, Dubai and soon in Delhi and Bangalore.

Chetan has consulted and built digital campaigns for global brands in various markets across industry verticals. He has been at the forefront of spearheading the digital communication environment in the country at a time when digital communication for brands in India was solely restricted to a website or a microsite at best.

Under his astute leadership, Tonic has served over 200 clients across 18 countries.

With the world becoming smaller and boundaries being blurred, Chetan is a firm believer in, “being physically present in different countries isn't just about crossing geographical boundaries. It brings with it a cross pollination of cultures, ideas and perspectives”. His endeavour is to bring a mix of trend spotting and cultural insights unique to each brand and its audience, with a personal and nuanced approach.

At Tonic, Chetan strives to bring out the best in his team members to keep setting new benchmarks. He is the driving force behind his very talented team, who have been awarded several times for innovative ideas, seamless execution and relevant impact. He was recently awarded with Young Achievers award at the Global Youth Marketing Forum.

Dippak Khurana — Co-Founder & CEO – Vserv & VMAX™

Dippak Khurana
Co-Founder & CEO
Vserv & VMAX™

As Co-Founder and CEO, Dippak Khurana is responsible for driving the vision and strategy of Vserv & VMAX™. With an illustrious career that spans over two decades, he has spearheaded the Internet and mobile revolution in India.

Post a successful stint in the desktop Internet industry, Dippak moved to the mobile industry in 2001 where he launched multiple market first initiatives for Yahoo! India and pioneered mobile Internet portals for telecom operators. Dippak co-founded mobile marketing and commerce platform, Vserv in 2010. In 2015, he co-founded VMAX™ with the aim of solving the unmet challenges of app publishers. Today, VMAX™ has emerged as a preferred platform for eminent publishers and is a leading app monetization platform in India & Southeast Asia.

Dippak has gained industry recognition as the Mobby’s ‘Mobile Professional of the Year’, Business Insider’s ‘Most important people in Mobile Advertising’ and features in India’s Digital Power 100 list. He is also a speaker/panel host in key events and prestigious international boards like GMIC, ad:tech, VCCircle, IAMAI, CII, Code/Mobile, MEF, amongst others. Dippak is regularly featured in top tier media like Forbes India, The Economic Times, Mint, CNBC, Businessworld, PandoDaily, VentureBeat and several other prominent Indian and international publications.

Pradeep Dwivedi — CEO – Sakal Media Group

Pradeep Dwivedi
CEO
Sakal Media Group

Pradeep Dwivedi is CEO of Sakal Media Group, one of the largest independently owned media business in Maharashtra with forays in print, television, digital and events. An accomplished industry leader with an experience of over 24 years of business management cutting across functions and industries.

In his previous role, Pradeep was the Chief Corporate Sales and marketing officer at Dainik Bhaskar Group; one of India’s Largest newspaper group. He commenced his career with managing sales, distribution and marketing with Eicher Motors Limited in the automotive industry.  This was followed by Consumer Banking and Financial Services Industry assignments in prestigious multinational firms like GE Capital Commercial Finance, Standard Chartered Bank and American Express Bank in diverse areas such as business development, sales& risk operations in commercial, unsecured and secured products. Subsequently as Regional COO of Tata Teleservices Ltd, he was managing their Enterprise Business and had held roles in Service operations, marketing leadership, strategic business development and new product innovation.

He is an active participant in many industry associations such as IAA (International Advertising Association – India Chapter) as Honorary Secretary & Managing Committee member and The Advertising Club of India as co-opted managing committee member.

Rohan Mehta — Co-Founder and CEO – Social Kinnect

Rohan Mehta
Co-Founder and CEO
Social Kinnect

With digital platforms now driving the growth in the media industry, one name that has been a front-runner in being able to capture the true essence of social media is the Founder, CEO of Social Kinnect - Rohan Mehta. Considered to be one of the largest independent agencies in India, Rohan elevated the company from a team of three to now over 185+ employees.Under his supervision Social Kinnect saw itself expand and dwell further on providing brands the real business results. He further spearheaded the company's growth by taking the first step in achieving national reach with a new office in Delhi.

Gurmit Singh — Vice President, India Business at Oath

Gurmit Singh
Vice President
India Business at Oath

Gurmit Singh is serving as the Vice President - India Business at Oath (Formerly known as Yahoo & AOL) since February 2012. Mr. Singh heads the business in India and is responsible for its growth in the country.

Earlier, he served as the Chief Executive Officer of Forbes India at Network 18. Singh has over 20 years of experience. He has a deep understanding of the media and entertainment industry in India.

During his career, he has held leadership roles across consumer products, music and entertainment and media sectors, working for companies such as Sony Music, Hindustan Times, India Today Group, Rajshri Media, Marico Industries and Network 18.

He is a University Gold Medalist in Mechanical (Production) Engineering from Osmania University, Hyderabad. Mr. Singh received his Masters in Business Administration from the Faculty of Management Studies (FMS) at the University of Delhi.

Bhavana Mittal — Regional Head of Media, Digital and Communications for Reckitt Benckiser, South Asia

Bhavana Mittal
Regional Head of Media, Digital and Communications for Reckitt Benckiser
South Asia

Bhavana Mittal is the Regional Head of Media, Digital and Communications for Reckitt Benckiser, South Asia. In the multifarious environment of FMCG, she is responsible strategic areas such as media planning and buying, analytics, digital capability building, performance management of the media agencies, etc. across the region.

She is a part of the advisory councils for various industry forums like SHEROES, ad:tech, DMAasia, MMS and iMedia. She has been a jury member for FOMA, digipub awards, PrimeTime and OAC awards.

In roles prior to RB, she was heading Media and CSR for GSK for the Indian Sub-Continent and the Media Audit division for Accenture.

Honoured with the 3rd Aadhi Aabadi Women Achievers Award 2011, Bhavana’s success and contribution to the media industry has been recognised nationally. (Aadhi Aabadi Women Achievers Award a platform is to give recognition and honour to women who have achieved success in their respective fields against all odds and emerged as a role model and inspiration to others). She has also been recognized as one of the ‘50 Most Influential Digital Marketing Leaders’ listing for 2017 chosen by the World Marketing Congress and a ‘Global Young Leader’ by the Global Youth Marketing Forum.

With a career span of almost 20 years, she has been associated with various reputed brands and campaigns. She started her professional journey with Saatchi and Saatchi launching Hyundai Santro and Accent in India, which went on win a bronze at the New York Advertising Effectiveness awards that year.

An avid reader, travel enthusiast, social media aficionado, leisure photographer, along with her over-encompassing knowledge of media, Bhavana has a multi-faceted persona.

Akash Deep Batra — Head Brand Communication, Corporate Brand And Digital for Nestlé India

Akash Deep Batra
Regional Head of Media, Corporate Brand And Digital
Nestlé India

Akash Deep Batra is the Head – Brand Communication, Corporate Brand And Digital for Nestlé India. In addition to helping shape brand strategy and brand campaigns for MAGGI, NESCAFÉ , KITKAT and other Nestlé India Brands, Akash is responsible for driving marketing and communication innovations including managing the Digital Acceleration Team(DAT) and India Innovation Outpost.

In his previous role at Nestlé he was responsible for managing Digital and eCommerce for Asia Pacific region. Prior to Nestlé he worked for Infosys where he played various roles in business consulting and product management functions working for some of the largest retail & FMCG companies in US and India in areas of digital marketing, shopper marketing, mobile marketing and digital consumer innovations

He is an engineer from Kurukshetra University and a management graduate from Indian Institute of Management, Bangalore. He loves playing basketball and lives in Gurgaon with his wife and two kids.

Shamsuddin Jasani — MD - Isobar India

Shamsuddin Jasani
MD
Isobar India

Shams, as he is fondly known, has been in the digital industry for close to 16 years across agencies such as Hungama, Mediaturf and Apnaloan, before launching Isobar in India in 2008. Since then he has grown the agency from a zero to over 25 million dollars in billing and led the agency to win 4 Agency of the Year awards in 2012, 2014& 2015.

He’s been named an A-Lister on Campaign India’s top 500 people in advertising and marketing list and has featured on e4m's Impact Magazine’s Digital Power100 list last two years in a row. He was also voted by brand equity as one of media's valued players by brand equity across media's. He is one of the few people who has an experience as a Media Owner, agency and client.

He was one of the first people to introduce the concept of ROI based marketing in India in his stint at Apna loan the pioneers of Lead based marketing in India.

He also is visiting faculty at Rizvi management institute and North point institute where he has introduced the potential of digital marketing to the students of these institutes.

Muddassar Memon National Head - Social and Creative iProspect India
Venkat Gavaskar Dontha Branch Head iProspect India
Gopa Kumar Executive Vice-President isobar
Arvind Jain Creative and business director NetBiz Systems
Manan Shah Director - Brand Strategy with Liqvd Asia liqvd asia
Yogesh Joshi National Head - Media liqvd asia
Anuj Katiyar Head - Marketing and Research BTVI
Gerard Jayaranjan National Creative Director Social Kinnect
Navin Talreja- Founder Founder The Womb
Samera Khan EVP - Strategy & Planning Dentsu Webchutney
Anthony Padayachi Associate Creative Director bcwebwise
Rupak Ved COO logicserve
Maanesh Vasudeo VP - Paid Media Solutions logicserve
Naresh Gupta CEO BITM
Sudheer Nair OMD
Faisal Amin Co-founder Fruitbowl
Dina Dsouza Vice President - Revenue pokkt
Vivek Bhaskar Assistant General Manager-Marketing RIL
Rohini Digital Business Lead Utopeia Communicationz
Judging Parameters
Objectives & Strategy
  • Were the project objectives clearly stated and did the team have an understanding of how the objectives relate to longer-term business objectives?
  • What strategy was used to achieve the objectives?
Creativity
  • Did the project team demonstrate more than just best practice or use a new or innovative approach to achieving the objectives?
  • How creatively was the project executed and implemented to produce exceptional performance?
Effectiveness & Business Results
  • How successful was the project in relation to the original objectives?
  • Results need to include robust data pertaining to
    Return on Investment
    Brand awareness
    Increased sales
    Sustainable competitive advantage

    Intense scrutiny during the judging process ensures that winning submissions reflect the industry’s best work and reward the creatives and brands successfully using innovation to push interactive to new levels.

    The DIGIXX Awards screening committee – comprising senior marketing and media professionals – will evaluate and score each submission. Every entry is evaluated by multiple committee members to ensure an accurate, thorough review. The five entries with the highest scores become the finalists for each category. Finalists will be notified.

    Please make your submission concise, but provide enough relevant background information to enable the judges to make an informed choice. Entries will not be returned to the sender. Every care will be taken of the material submitted, but the organiser accepts no responsibility for loss or damage of the material.

 Awards Entries Closed 

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